By Laura Rancie.
It’s not just about good food here at The Australian Good Food and Travel Guide. We also love good travel and our night out on the (Brisbane) seas (okay, it was a wharf) did not disappoint.
The irresistible, exclusively adult cruise line Virgin Voyages, founded by global entrepreneur Sir Richard Branson, is about to go Down Under.
This week, the award-winning travel brand celebrated the Resilient Lady’s highly anticipated arrival to Australian shores in December with launches in three capital cities and we were lucky enough to snag an invite.
Held at Mr Percival’s in Brisbane, the VIP event allowed guests to enter the world of Virgin Voyages’ 5-star experience. Inspired by the company’s new 'Now We’re Voyaging' campaign, the events included quintessential brand touches like a Virgin red carpet, on-the-spot customised luggage tags, multiple photo moments and fun, branded giveaways.
Nathan Rosenberg, Chief Brand Officer says: "We had such a great time in Australia to celebrate before our beautiful Resilient Lady makes a big splash Down Under. As an Aussie native, I know how much Aussies love travelling, so we are excited to deliver a holiday experience we know they will love and never forget!”
The highlight of the evening showed off Virgin Voyages’ special 'Shake for Champagne' feature, when the entire room was asked to shake their phones and glasses of Moët appeared seconds later for everyone. Just one of the fun activations that will be thrilling onboard guests.
Virgin sailors will also be spoiled for choice by good food with 20 eateries offering Michelin-star culinary experiences included, a festival-like line-up of entertainment, stylish and comfortable cabins, Rockstar Quarters (no, that’s actually what it’s called), authentic and locally inspired shore excursions and a dose of Vitamin Sea with well-being naturally intertwined throughout the experience.
The travel brand launched in 2021 in the sun-soaked cities of Miami, Barcelona and Athensand has been working with a creative collective of the world’s most sought-after designers, performance artists and architects. Virgin Voyages (for over 18s) delivers an enchanting boutique hotel at sea with fresh, elevated spaces that strike the perfect balance of nautical chic and glamour.
Australian Good Food Guide readers interested in setting sail the Virgin way can take advantage of the Virgin Voyages’ limited-time offer: book between July 25 and September 30 and snag 30 per cent off all local South Pacific sailings, plus a complimentary $150 bar tab to use for cocktails, specialty coffees or the special Champagne feature.
For more information visit Virgin Voyages or follow Virgin Voyages on social media @virginvoyages.
