Just in time for Father’s Day, Cadbury Australia has unveiled a new velvety chocolate experience - introducing Cadbury Dairy Milk Velvet, a smoother, more chocolatey, milk chocolate with 40% more cocoa and 25% more milk.
Expanding its Cadbury Dairy Milk milk chocolate offerings provides choice for consumers based on their taste preferences. The product caters to milk chocolate lovers seeking a heightened cocoa and more creamy taste, while maintaining the high quality synonymous with Cadbury.
Cadbury has been loved for more than 100 years and has launched many products to excite and delight Australians. Recognising Aussies tastes evolve over time, Cadbury Dairy Milk Velvet is perfectly crafted to invite more Australians to enjoy Cadbury Dairy Milk and create shared moments of togetherness.
Available in two varieties – Milk Chocolate and Milk Chocolate with Hazelnut - Cadbury Dairy Milk Velvet offers a unique shape that heightens the pleasurable milk chocolate taste experience.
Katrina Watson, Senior Marketing Manager, Mondelez International ANZ, says: "Catering to Australians’ emerging taste preferences, Cadbury Dairy Milk Velvet is for milk chocolate lovers seeking a smoother, more chocolatey taste but with the same quality they know and expect from Cadbury Dairy Milk.”
As a cherished treat, Cadbury Dairy Milk is a staple in 3 of 4 Australian homes demonstrating there is no substitute for Cadbury indulgent snacks to create shared chocolate moments and togetherness across Australia.
Cadbury Dairy Milk Velvet will be available nationwide for $6 RRP.
